Overseas D2C store operations, done for you

Building and running your overseas D2C store,
handled end to end by one team.

Shopify store build, performance marketing, content production, and translation & localization — one team executes everything your online sales operation needs. You handle sourcing, logistics, and customs; we run the selling.

The initial consult — including an analysis of your products and target markets — is free of charge.

Flat monthly feeDigital operations, managed
Ad spend billed to youAccount & data stay yours
Strategy → launchExecuted by one team

Selling overseas yourself takes people and a system

Sales potential

The volume you move every day often points to products you could be selling directly yourself.

Broad scope to start

Store, ads, social, influencers, product-page translation — the surface area is wide, and setting priorities is hard.

Headcount burden

Running it in-house means hiring and managing marketing, content, and design staff.

What's missing isn't product or logistics — it's an operating system dedicated to selling overseas.

You handle sourcing & logistics. We run the selling.

We don't touch the areas you already own. Sourcing, logistics, and customs stay with you; the store, marketing, content, and translation are on us.

You own

Sourcing · Logistics · Customs

Product sourcingOverseas shippingCustomsVolume data
Split
Spearhead owns

Store · Marketing · Content · Translation

Shopify buildAd operationsSocialInfluencersTranslation · Localization

Outsource your entire digital operation to a single team — no new hires required.

How we sit against other market-entry providers

Most providers own only part of the picture. A single team that directly executes the whole selling process is rare.

  Marketing ops Shopify build Content & design in-house Customs & logistics backup
Typical marketing agencymarketing only outsourced
Shopify build shopbuild only outsourced
Performance agencyad spend management ads only partial
Spearheadwhole process, one team
Done in-house Outsourced — handed to external staff Partial — limited scope

What we deliver

One owner produces the deliverables your sales need — spanning design, development, physical-product experience, strategy, and copy.

01

The full design surface

Logo, BI/CI, product pages, social, video, and typography — all made in-house. No outsourcing handoffs, so the tone stays consistent.

02

Physical experience

We design the off-screen experience too — packaging, unboxing, inserts.

03

Technical build

Shopify development, payments, multi-currency, tracking setup, and production-ready HTML — all done in-house. Planning and build are never separated.

04

Strategy & copy

We set the sales strategy with you — positioning, offer & pricing design, segment copy, and landing-page planning.

What's included

01

Shopify overseas D2C store build (one-time)

  • Theme design · customization
  • Payments (Stripe · PayPal) · multi-language · multi-currency
  • Tracking setup (GA4 · Meta · TikTok)
  • Target-market starter guide
#ShopifyBuild#Payments·MultiLanguage#TrackingSetup
Build from KRW 4M
02

Monthly operations — managed digital ops (monthly)

  • Meta · TikTok ad operations · creative production
  • Instagram posting · account management
  • Influencer outreach · collaboration
  • Banner design + product-page translation · localization
  • Regular reports · meetings
#Meta·TikTokAds#Content·Social#Influencers#Translation·Localization
Flat monthly + performance share
Quote provided after a consult
03

Product-selection support (optional)

  • Analysis based on your volume data
  • Products & markets suited to D2C
  • Priorities · entry strategy
#VolumeDataAnalysis#Product·MarketSelection
Bundled or separate
ADD-ON · EXTRA SERVICE

Running an affiliate or influencer program? Referral Pro handles it end to end — from code issuance to automatic order attribution, monthly settlement, and CSV export.

  • Automatic per-creator code & commission tracking
  • Pays out only on delivered orders · auto-reconciles refunds
  • Monthly settlement + CSV handoff to accounting
Learn more about Referral Pro Shopify based · operated by Spearhead

Cost vs. hiring the team yourself

Hiring the staff a D2C operation needs typically looks like this.

If you hire
1 performance marketerKRW 3.5M–4.5M/mo
1 content · social managerKRW 2.5M–3.5M/mo
1 designer · translatorKRW 2.5M–3.5M/mo

Plus hiring & management overhead

Total payroll
KRW 8.5M–11.5M/mo
With us Managed digital operations

The same work, handled for a flat monthly fee

Marketing, content, design, and translation — one team, one point of contact.

  • Hiring burden 0 — start immediately
  • Management burden 0 — one contact, one owner
  • Re-hiring risk from staff turnover 0

The exact figure depends on your products, volume, and markets — shared during the consult.

How it works

Three stages. If you stop after the diagnostic, there's no charge.

1

Free diagnostic

1-PAGE REPORT

We analyze your products and markets and lay out sales candidates and priorities in a one-page report.

2

Build

3–4 WEEKS

We build the Shopify store and set up payments, tracking, translation, and target-market compliance guidance — ready to sell.

3

Launch · operate

MONTHLY

We run performance ads and content and optimize weekly, driven by the data.

Ad spend is billed directly to your account, separate from our fee. We manage operations on weekly data.

Who this is for

A fit FIT

  • You run an overseas express-shipping, logistics, or customs business and want to start selling directly
  • You have your own brand or a clear product to sell
  • You read market demand through the volume you already handle
  • You can fund monthly operations and ad spend

Not a fit NOT

  • You just want to own a store with no intent to sell
  • Price-driven no-brand products that are hard to differentiate
  • You expect revenue from the store alone, with no ad spend
  • Lowest-price agency is your top priority

How we operate

01

Done in-house

We don't scatter core work across subcontractors. From planning to launch, accountability sits in one place.

02

Support from product selection

You don't have to lock your product first. We set priorities with you, based on volume data.

03

Customs-partner network

Selling and shipping connect through our express & customs partner network.

04

Transparent cost

Ad spend is billed directly to your account — no pass-through billing, no hidden margin.

Who runs it

The founder executes the whole process directly, without reckless outsourcing.

  • Shopify store build & development, done directly
  • Hands-on performance marketing (Meta · TikTok)
  • Content, translation, influencers — the entire selling side, managed directly
  • On-the-ground understanding from a logistics-partner network

// Client cases & testimonials section to be added once initial references are secured

Ad spend billed directly to your accountNo pass-through, no hidden margin
One contact, one ownerNo handoffs — one team executes
Performance-linked structureLower fixed cost, tied to revenue results

Market-analysis assets

We already hold market-analysis materials like these.

Core customer model · ICP

// ICP personas · 8p

Offer · pricing design

// Solo-optimized model · 6p

Referral-network GTM strategy

// Inbound design · 9p

Moat · expansion roadmap

// 12-month roadmap · 7p

Validation log

// Hypothesis & experiment records · ongoing

Competitor · market map

// Positioning analysis · 10p

// The full analysis is a private asset, provided during the consult and tailored to your market.

Frequently asked

The entire selling side: store build, ads, social, influencers, and banner & product-page translation. You focus on sourcing, logistics, and fulfillment.

It's the global D2C standard — overseas payments, multi-currency, an app ecosystem, and scalability. You avoid lock-in to any single platform and keep your customer data.

No. Ad spend is billed directly to your account; we charge only our operating fee and the performance-linked share.

Yes. We support you from the product-selection stage, choosing products and markets based on your volume data.

We recommend a minimum of three months for monthly operations. The first month or two after launch is a data-accumulation period; results build from there.

START HERE

We'll lay out your overseas sales potential
in a one-page report.

Book a consult and we'll analyze your products and markets and lay out sales candidates and priorities. There's no charge, and you decide whether to proceed afterward.

FREE CONSULTING

Tell us your situation and we'll lay it out for you.

Includes a review of products, markets, and approach. No charge.

Book a free consult

We reply within one business day. Your information is never used for marketing or advertising.

Book a free consult